Digital Analytics Manager

Communications / Brand Digital Posted: 12-Jul-2022

Same job available in 7 locations

Austin, Texas, United States

Chicago, Illinois, United States

Dallas, Texas, United States

Fort Worth, Texas, United States

London, United Kingdom, United Kingdom

Nashville, Tennessee, United States

Toronto, Ontario, Canada

Position summary:

Do you thrive on developing creative and innovative insights to solve complex challenges? Want to work on next-generation, cutting-edge products and services that deliver outstanding value and that are global in vision and scope? Work with other experts in your field? Work for a world-class organization that provides an exceptional career experience with an inclusive and collaborative culture?

Want to make an impact that matters? Consider Deloitte Global.

Work you'll do

Deloitte Global is transforming our digital experience and the operations that support it. We are looking for a Digital Analytics Manager to help elevate our digital marketing operations from good to world-class. In this role you will be responsible for defining our global brand and marketing data strategy: ensuring we are capturing the right data, respecting the privacy of our users, that the data is defined and structured so that it can be visualized to drive brand and marketing decisions.
As the Digital Analytics Manager, you will: 
• Assess our current state of capture and storage of data from channels such as and social media and recommend improvements
• Partner with our Technology organization to implement improvements to our data approach
• Partner with data visualization and insights specialists to ensure self-services dashboards and custom reporting are accurate, comprehensive and insightful
• Develop and champion a vision for data-driven marketing; drive adoption of best practices and make the case for future investment as needed
• Define, document and institutionalize standardized processes and data governance
• Lead marketing mix modelling and attribution programs to inform marketing planning and optimization
• Lead a small international team of analytics professionals

What you'll be part of - our Deloitte Global Culture:

At Deloitte, we expect results. Incredible—tangible—results. And Deloitte Global professionals play a unique role in delivering those results. We reach across disciplines and borders to serve our global organization. We are the engine of Deloitte. We develop and implement global strategies and provide programs and services that unite our network.

In Deloitte Global, everyone has opportunities. We see the importance of your perspective and your ability to create value. We want you to fit in—with an inclusive culture, focus on work-life fit and well-being, and a supportive, connected environment; but we also want you to stand out—with opportunities to have a strategic impact, innovate, and take the risks necessary to make your mark.

Who you'll work with:

Global Brand develops tools and resources to create an exciting and engaging brand identity consistent with our core values. Our digital solutions and strategies provide best-in-class presentation for elevating brand awareness to enhance our global presence while promoting collaboration and connectivity.


Technical skills:
• Advanced knowledge of analytics methodologies and best practices, expertise in cross-channel campaign measurement and listening programs a plus
• Highly knowledgeable about related topics: privacy, security, data residency, data integration, tools and trends in the industry
• Storytelling: ability to turn complex data into actionable insights
• Advanced Adobe Analytics, Adobe Target and Adobe Experience Manager skills
• Visualization skills (Power BI, Tableau, etc)
• Strong knowledge of data warehousing
• Strong Microsoft Office skills
• Knowledge of social listening and earned media measurement technologies; Sprinklr a plus
• Understanding of ad serving, database, CRM, CDP, and Voice of Customer platforms
Personal attributes and experience:
• Energetic, enthusiastic, flexible, persuasive and proactive attitude
• Strong written and verbal communications skills, including in-person or virtual presentation
• Demonstrated experience working with cross-cultural teams; strong appreciation for cultural differences and ability to adapt approaches as required
• Ability to work and maintain composure in a fast-paced, high-volume, and often deadline driven environment, with a pragmatic approach to delivery
• Ability to establish and maintain strong relationships, and work collaboratively with others
• Strong project management, time management, and organizational skills
• Understand business challenges to drive change and improve the visitor experience
• Ability to navigate and operate effectively in a highly matrixed and complex organization

How you'll grow:

Deloitte Global inspires leaders at every level. We believe in investing in you, helping you embrace leadership opportunities at every step of your career, and helping you identify and hone your unique strengths. We encourage you to grow by providing formal and informal development programs, coaching and mentoring, and on-the-job challenges. We want you to ask questions, take chances, and explore the possible.

Benefits you'll receive:

Deloitte’s Total Rewards program reflects our continued commitment to lead from the front in everything we do—that’s why we take pride in offering a comprehensive variety of programs and resources to support your health and well-being needs. We provide the benefits, competitive compensation, and recognition to help sustain your efforts in making an impact that matters.

Corporate citizenship:

Deloitte is led by a purpose: to make an impact that matters. This purpose defines who we are and extends to relationships with our clients, our people, and our communities. We believe that business has the power to inspire and transform. We focus on education, giving, skill-based volunteerism, and leadership to help drive positive social impact in our communities.